Quote from martinharris on December 6, 2024, 9:14 am

Hello, everyone! My friend is launching a small coffee shop and he has asked me to design a logo for it. I would appreciate any thoughts towards that end. Modern but cozy and inviting: you know, it is going to be a homely neighborhood spot. I have tried a couple of different tutorials, but I still find it quite difficult to achieve the right balance of simplicity and uniqueness.

For instance: Should I focus more on font style or on icon? And how should I create it so it can be used for everything from signage to social media? Anyone willing to share their insights on logo design or tips on where to start would really be appreciated!

Quote from ricerick3 on December 6, 2024, 10:30 am

Behold! Internally, it is indeed a fun exercise when designing logos is vexing at times. From that, one can conclude that it would revolve around the core elements of typography and iconography. One of the ways that make a strong statement in conveying the vibe of the coffee shop is through the font style, such as soft, rounded fonts or even handwritten ones for that intimate personal touch.

Your friend is also simple. If you overcomplicate something, it will be less flexible regarding which types of mediums the logo is seen in. Think of how it scales, too: The logo will have to fit an unsized place like a tiny Instagram profile picture and a massive storefront sign. I suggest this guide into typography and logos, which teaches how to join text and symbols without disrupting the balance. Spend time working out layout and color palettes- it is all part of coming up with a creative thought. Good luck!

Quote from jinwatkins1 on December 9, 2024, 8:32 am

This is such a great topic! I’ve always admired well-designed logos and how they capture the essence of a brand. I agree with focusing on the balance between simplicity and uniqueness. It’s amazing how much of an impact the right font or a small tweak in design can have. That guide on typography sounds like a solid starting point—I might check it out myself since I’ve been thinking about working on a personal logo for my portfolio. Good luck with the coffee shop project, and I’d love to see how it turns out!