Push traffic networks deliver ads via push notifications to users who have opted in. These ads appear directly on a user’s device, making them highly engaging and effective for various industries, including eCommerce, finance, and mobile apps. Here’s a step-by-step guide to choosing the best push traffic network:
1. Audience Targeting & Reach
Look for networks with advanced targeting options, including GEO, device, OS, and behavioral segmentation. A broader reach ensures better campaign performance.
2. Ad Quality & Compliance
Ensure the network follows ad compliance guidelines (Google, GDPR, etc.) and delivers high-quality traffic. Some networks filter out bot traffic, ensuring real user engagement.
3. Pricing Model & Bidding Options
Check if the network offers CPC (Cost-Per-Click) or CPM (Cost-Per-Mille) bidding. CPC is ideal for performance-based campaigns, while CPM suits branding campaigns.
4. Traffic Quality & Fraud Prevention
Choose a network with anti-fraud mechanisms to eliminate bot traffic. Features like IP filtering and click fraud detection enhance campaign effectiveness.
5. Network Reputation & Support
Read reviews, case studies, and testimonials. Reliable networks provide dedicated account managers and real-time support.
Top Push Traffic Networks:
PropellerAds – One of the biggest push ad providers with global traffic.
RichPush – Offers smart targeting and AI-powered optimization.
7Search PPC – A trusted push ad network with cost-effective solutions.
AdMaven – Strong in direct push traffic with high engagement rates.
Push traffic networks deliver ads via push notifications to users who have opted in. These ads appear directly on a user’s device, making them highly engaging and effective for various industries, including eCommerce, finance, and mobile apps. Here’s a step-by-step guide to choosing the best push traffic network:
1. Audience Targeting & Reach
Look for networks with advanced targeting options, including GEO, device, OS, and behavioral segmentation. A broader reach ensures better campaign performance.
2. Ad Quality & Compliance
Ensure the network follows ad compliance guidelines (Google, GDPR, etc.) and delivers high-quality traffic. Some networks filter out bot traffic, ensuring real user engagement.
3. Pricing Model & Bidding Options
Check if the network offers CPC (Cost-Per-Click) or CPM (Cost-Per-Mille) bidding. CPC is ideal for performance-based campaigns, while CPM suits branding campaigns.
4. Traffic Quality & Fraud Prevention
Choose a network with anti-fraud mechanisms to eliminate bot traffic. Features like IP filtering and click fraud detection enhance campaign effectiveness.
5. Network Reputation & Support
Read reviews, case studies, and testimonials. Reliable networks provide dedicated account managers and real-time support.
Top Push Traffic Networks:
PropellerAds – One of the biggest push ad providers with global traffic.
RichPush – Offers smart targeting and AI-powered optimization.
7Search PPC – A trusted push ad network with cost-effective solutions.
AdMaven – Strong in direct push traffic with high engagement rates.